A blog about digital government, communications, citizen satisfaction & engagement, GovDelivery, and other e-government issues
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So you’ve followed some of the ideas from our previous posts and gotten people to subscribe to your lists—now what? First and foremost: welcome them! Sending a short, automated email that welcomes new audience members lets them know what kind of information they’ll be receiving, and thanks them for signing up is a great way …
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Gone are the days when we had to be tied to our desks to stay up to date on important information. The world of mobile is here to stay and people aren’t staying put in one place while checking their email anymore. In order for your government organization to reach the widest audience, you have …
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As we all know, the internet wasn’t always as ubiquitous as it is now. Although digital communications is often the most effective and efficient way to communicate with your audience, that doesn’t mean in-person interactions have any less value. On the contrary, meeting with citizens face-to-face or talking on the phone is actually another way …
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Delivering a great citizen experience starts with building an audience to receive it. Fortunately, numerous digital channels and strategies exist to help you grow your reach and make an impact – here are just a few.    Public sector organizations are using digital communications to transform the citizen experience in a variety of ways, whether …
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What happens when you bring together government agencies from 48 states in one place to talk about digital outreach? As it turns out, a lot of insight. GovDelivery had the opportunity to attend and present on digital outreach strategies at the Recreation Boating and Fishing Foundation (RBFF) 2014 State Marketing Workshop last week in Atlanta, where communication …
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Are you still measuring and delivering to the goals put in place when you launched your current digital channels? That was the first challenge posed to attendees at the 5th Annual UK Government Communications Conference. At this year’s event, speakers across European, Central and Local government gathered to share strategies to delivering and measuring the …
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