Download the PDF

GovDelivery Email and Digital Subscription Management
– Federal Client Case Study



Client: The U.S. Department of Transportation (DOT) (www.dot.gov)
The U.S. Department of Transportation (DOT) sought to advance the department's mission to maintain a transportation system that serves the vital interests of the American citizens. GovDelivery® email Subscription Management met DOT's needs to proactively communicate information to citizens quickly, efficiently, and in a cost-effective manner.

---

DEPARTMENT OF TRANSPORTATION'S NEEDS

1. Replace and consolidate disparate and cumbersome email list systems.
2. Create an enterprise-wide system where citizens can manage their profiles in one place.
3. Communicate with citizens proactively using email.
4. Increase number of subscription options, subscribers, and website usage.

SOLUTION
U.S. Department of Transportation selected GovDelivery, a web-based solution that monitors websites for content updates and automatically generates email alerts when changes are detected on designated webpages.

---

---

RESULTS
Since launching GovDelivery in September 2005 DOT has:

• Sent more than 1.95 million emails to 17,000+ subscribers.
• Increased subscription options from 10 to nearly 100.
• Incorporated specific subscription items including:
  • Aviation Rules
  • Fleet Reports
  • Service Cessations
  • Air Travel Consumer Report

---

GovDelivery, Inc. is the world's leading provider of government-to-citizen email and wireless communication solutions designed specifically for the public sector and is used by organizations worldwide, including the U.S. Departments of Labor, State, Agriculture, and Commerce, U.K. Parliament, Norwich City Council (U.K.), Washington D.C., California Department of Insurance, Oregon Department of Human Services, Macomb County (MI), City of St. Paul (MN), and many more.

« back to case studies page