Download the PDFGovDelivery Email and Digital Subscription Management
– County Client Case Study
Client: Seattle & King County Public Health, WA (www.metrokc.gov/health)
The Seattle & King County Public Health Department in Washington uses GovDelivery® email Subscription Management to quickly and efficiently communicate public health information to the community.
SEATTLE & KING COUNTY PUBLIC HEALTH'S NEEDS
- Have a robust communication system in place to provide both day-to-day and emergency health notifications via email and wireless alerts.
- Monitor current website for information updates and send automatic email notifications, thereby reducing administrative burden.
- Capture additional demographic information on subscribers to target emails and better serve Seattle & King County residents.
Seattle & King County Public Health selected GovDelivery, a web-based solution that monitors websites for updates and automatically generates email and wireless alerts when information changes on designated webpages.
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GovDelivery is often described "as a key tool of communicating with the public during a time of crisis."
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- Jeff Ing Senior Web Developer, King County |
RESULTS
Since launching GovDelivery in May 2006 King County has:
- Sent more than 589,000 emails to 7,100+ subscribers.
- Used GovDelivery "Questions" feature to gather additional information on subscribers including the city they live in, how often they visit the department website, what they use information for, etc.
- Incorporated 64 specific subscription items including:
- Pandemic Flu Information
- Restaurant Inspections
- Press Releases
- Immunization Clinic Schedules
- Flu Season Activity in King County
GovDelivery, Inc. is the world's leading provider of government-to-citizen email and wireless communication solutions designed specifically for the public sector and is used by organizations worldwide, including the U.S. Departments of Labor, State, Agriculture, and Commerce, U.K. Parliament, Norwich City Council (U.K.), Washington D.C., California Department of Insurance, Oregon Department of Human Services, Macomb County (MI), City of St. Paul (MN), and many more.
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