Download the PDFGovDelivery Email and Digital Subscription Management
– Transit Authority Client Case Study
Client: Regional Transportation Commission (RTC) (www.rtcsouthernnevada.com)
Regional Transportation Commission looked to GovDelivery® email Subscription Management to provide an economical and easy-to-implement solution to improve communication with riders about schedule, fare, and other issues that affect their trips.
RTC'S NEEDS
- Replace the manual email list that needed constant attention with an automated email system.
- Allow riders the ability to receive alerts via short messages.
- Utilize email to communicate with the public as efficiently and effectively as possible.
RTC selected GovDelivery, a web-based solution that monitors websites for content updates and automatically generates email alerts when changes are detected on designated webpages.
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"We are always working to provide information to the public as efficiently and effectively as possible. By moving to an electronic format, we can provide many more issues with more timely information for a fraction of the cost of a print newsletter."
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- Curtis Myles Deputy General Manager, RTC |
RESULTS
Since launching GovDelivery in January 2004 RTC has:
- Signed up more than 3,000 subscribers.
- Sent more than 155,000 emails to riders.
- Implemented updates for more than 120 specific topics.
- Incorporated subscription items including:
- Finance Committee Meetings
- Metropolitan Planning Projects
- Schedule and route change information on more than 50 routes
GovDelivery, Inc. is the world's leading provider of government-to-citizen email and wireless communication solutions designed specifically for the public sector and is used by organizations worldwide, including the U.S. Departments of Labor, State, Agriculture, and Commerce, U.K. Parliament, Norwich City Council (U.K.), Washington D.C., California Department of Insurance, Oregon Department of Human Services, Macomb County (MI), City of St. Paul (MN), and many more.
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