GovDelivery Email and Digital Subscription Management
– County Government Client Case Study

Client: Snohomish County, WA (www1.co.snohomish.wa.us)
Snohomish County, WA, sought to improve communication with residents while leveraging the use of their website. The county turned to GovDelivery email Subscription Management to further its mission to improve government-to-citizen communication in a cost-effective and efficient manner.
SNOHOMISH COUNTY'S NEEDS
- Improve accessibility to the Snohomish County website and ensure that website information is up to date and relevant.
- Establish a system to alert citizens in emergency situations and provide necessary details.
- Give citizens the ability to create their own personal profile of desired email updates.
Snohomish County selected GovDelivery, a web-based solution that monitors websites for content updates and automatically generates email alerts when changes are detected on designated webpages.
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"Our goal at Snohomish County is to provide better service and great savings for taxpayers. Using GovDelivery accomplishes both."
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- Aaron Reardon County Executive, Snohomish County |
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RESULTS
Since launching GovDelivery® in November 2002 Snohomish County has:
- Signed up more than 8,000 subscribers.
- Sent more than 1.4 million emails to subscribers.
- Incorporated specific subscription items including:
- Executive Press Releases and Speeches
- Sheriff Community Policing Newsletter
- Council Long Term Calendar
- Roads Construction Update
- Farm Message Board
GovDelivery, Inc. is the world's leading provider of government-to-citizen email and wireless communication solutions designed specifically for the public sector and is used by organizations worldwide, including the U.S. Departments of Labor, State, Agriculture, and Commerce, U.K. Parliament, Norwich City Council (U.K.), Washington D.C., California Department of Insurance, Oregon Department of Human Services, Macomb County (MI), City of St. Paul (MN), and many more.
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