The term "Web 2.0" is encapsulated by its ability to facilitate communication and increase collaboration. Web 2.0 initiatives are being employed within the public sector, giving more authority to the term Government 2.0. Social networking sites and blogs have provided a feasible way for citizens to connect with higher government officials, which was otherwise nearly impossible. Direct government-to-citizen interaction is replacing one-way communication with an open forum.
GovDelivery's Discuss This Email Blog feature allows agencies to gather feedback and public opinion faster. Utilizing the existing GovDelivery email subscription platform, subscribers respond to an email alert, navigating them back to agency web site content to leave comments and read other posts on the topic item. This interactive format presents blogging as a great opportunity for government agencies to initiate dialogue with its stakeholders and present topics for discussion.
GovDelivery's Discuss This Email Blog provides agencies with a simple blogging platform to facilitate feedback from citizens, improving transparency and increasing public engagement, while boosting traffic back to the agency's website.
The Discuss This Email Blog feature allows subscribers to comment on the emails that you send.
