
February 2011 Award Winner
U.S. Census Bureau
For counting on digital communications to encourage members of the public to stay engaged with the federal government and participate in the 2010 census in a timely fashion. The U.S. Census Bureau saved $1.87 billion in taxpayer money due to inner-agency work collaboration.
- Engaging 103,000 subscribers with 2.4 million messages during 2010
- Collaboration partners account for 23% of Census sign-ups
- Used compelling social media content in the Director’s Blog, GovLoop and elsewhere to engage subscribers
See U.S. Census Bureau's Success Story
