Federal Consulting Group presented this timely and educational session on compelling content and social media. The U.S. Department of Health and Human Services presented on best practices for sharing content, including how collaboration and social media were used to drive awareness during the recent H1N1 pandemic flu emergency. The Government Printing Office (GPO) discussed their highly successful "Sweet 16" campaign, a creative approach to increase subscribers and drive awareness with the public and national media.

This seminar addressed how organizations can:

• Funnel content into social media channels quickly and effectively
• Reach a larger audience through a combination of email, social media and content sharing
• Use compelling content to engage the public
• Use creative marketing approaches to drive awareness

If you have questions or comments, please contact:
Jennie Olson, Director of Marketing
651-757-4111
jennie.olson@govdelivery.com.